Cart
Your shopping cart is empty! Privacy Policy
About us
Controller: SIA WWT Baltic, reg. No. 40203623802, (hereinafter referred to as the Company).
In this Privacy Policy, any use of the words "you", "your" or similar expressions refers to any visitor to www.kowool.com (hereinafter referred to as the website). Terms such as "we", "our" or similar expressions refer to the Company.
Personal data
Personal data is any information that can be used to identify an individual.
When processing personal data, the Company complies with the requirements of the General Data Protection Regulation No. 2016/679 and the Personal Data Processing Law, as well as other legal requirements in force in Latvia to ensure the protection of personal data.
This privacy policy explains how the Company processes the personal data of natural persons, the procedure for exercising the rights of data subjects, and issues related to the protection of personal data. The Company's privacy policy applies to the processing of personal data carried out by the Company on the specified website and in connection with the operation of this website. Purchasers who buy goods on the website are also subject to additional provisions set out in the distance contract and the terms of use of the e-store.
What categories of personal data do we collect and why?
- Sale of goods
Purpose/goal of this data processing: When selling goods, we process personal data related to the order, the purchase agreement, order fulfillment, and accounting (including order processing, invoicing, and payment administration). Also, in cases where you wish to exercise your right of withdrawal as a consumer, you have questions or complaints about the purchased goods, or in cases where commercial warranty claims arise, the processing of the relevant personal data will be necessary to ensure that the situation is resolved. Without this data, the Company would not be able to properly carry out the sale of goods and related activities.
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will process the following categories of your personal data and on the following legal bases:
| Categories of personal data | Legal basis |
-- Identification information (including name, surname, customer identification data in the online store). - Contact information (including email address, telephone number, address). - Order information (including order ID, ordered goods and their description, delivery method and process). - Payment information (including payment method, payment details, invoice information and payment status, bank account number, payment card details, payment purpose description). - Transaction information (including transaction date and place, purchased goods, purchase amount, commercial warranty information). - Delivery data (including delivery date and time, delivery address, comments, basic information about third parties receiving the goods, delivery status). - Technical data on the operation of the online store (including IP address, error messages and audit logs). - Registered user information | Terms and conditions of use of the online store (e-store) and agreement between you and the Company regarding the use of the website and the purchase of goods. Our legitimate interest in conducting and promoting the sale of goods, receiving payment, and providing convenient service to customers. Fulfilment of obligations set out in regulatory enactments (including accounting and recording of settlements, ensuring compliance with product conformity requirements, ensuring the exercise of the right of withdrawal). Administration and fulfilment of product quality and commercial warranty obligations (obligations arising from the contract and the law in relation to commercial warranties for goods and services, compliance with the quality obligations specified in the contract). |
- Reminder about an unfinished purchase.
Purpose/goal of this data processing: If we detect an unfinished order, we may send a technical support email if the buyer has not completed the purchase in the online store available on the website. This is necessary to ensure that the buyer has not encountered technical problems at the time of purchase and to cancel the reservation of goods or agree on the confirmation of the order by the buyer. Such a notification is sent in cases where the person placing the order (the buyer) has provided their email address and it has been duly recorded in the e-shop system.
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will process the following categories of your personal data and on the following legal bases:
| Categories of personal data | Legal basis |
- Contact information (e-mail address) - Order information (e.g., order number, order status, contents of shopping cart recorded in the e-shop system) | Our legitimate interest in ensuring the proper functioning of the e-shop, improving the shopping process. |
- Direct marketing, advertising, and informational materials
Purpose/goal of this data processing: With your consent, we will inform you about various news and current events related to our services, promotions, and offers, as well as those of our cooperation partners. If you wish to receive our news, you must indicate this on our website or by registering in another way.
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will process the following categories of your personal data on the following legal bases:
| Categories of personal data | Juridiskais pamats |
- Basic personal information (first name, last name, title, representation rights) - Contact information (e-mail address, telephone number or associated electronic communication identifier) - Technical data related to visits to the website | Jūsu piekrišana |
Profiling is the automated segmentation of buyers (customers) with the aim of evaluating specific aspects related to natural persons in order to tailor marketing offers or predict aspects related to the buyer's personal preferences and interests. In marketing, we use profiles to send you messages that we believe are most relevant to you and to avoid sending or displaying irrelevant messages.
When profiling, we take into account the product groups you are interested in, previous purchases (purchase history), and the information you have provided to us in order to select offers that are most likely to suit your interests and needs. You have the right to object to direct marketing based on this type of profiling by sending a message to the Company (the legal basis for such data processing is consent to receive marketing information and our legitimate interest in promoting sales by preparing more relevant offers).
- Registration on the website (registered user functionality)
Purpose/goal of this data processing: You can register on the website by creating a user profile, but this registration is not required to make a purchase. If you choose to create a user profile on the website, the Company will need to process the personal data that you choose to provide in your user profile and that will be linked to your user profile when purchasing goods on the website in order to provide the functionality of a registered user.
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will process the following categories of your personal data and on the following legal bases:
| Categories of personal data | Legal basis |
- Basic personal information (first name, last name, title, representation rights) - Email address, telephone number - History of purchased goods/services - Delivery address, delivery information and status, associated order numbers, basic information about third parties receiving the goods - Registered profile information (including username), information entered by the registered user - Entered (saved) payment details, payment information, payment method - Technical data related to visits to the website | Agreement between you and the Company regarding the use of the website and/or terms of use of the online store (e-store). |
- Data you provide when communicating with us
Purpose/goal of this data processing: When you contact us (including to review applications and complaints) or we need to respond to you or send you information, we may use the contact information available to us. Such information will also be used to review and respond to complaints.
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will process the following categories of your personal data and on the following legal bases:
| Categories of personal data | Legal basis |
- Identification information (including name, surname, customer identification data in the online store). - Contact information (including email, phone number, address). - Order information (including order ID, ordered goods and their description, delivery method and process). - Transaction information (including transaction date and place, purchased goods, purchase amount, commercial warranty information, payment information). - Delivery data (including delivery date and time, delivery address, comments, basic information about third parties receiving the goods, delivery status). - Information related to representation (name, representation rights) - Other identifying information - History of purchased goods/services | To comply with a legal obligation laid down in applicable law. Our legitimate interest in providing customer service. |
- Customer loyalty program
Purpose/goal of this data processing: We may introduce and implement various customer loyalty programs, which may also involve the processing of personal data in order to implement them. For specific types of personal data processing within a particular loyalty program, please refer to the loyalty program terms and conditions or contact us.
Types of data processed and legal basis for data processing. Within the framework of this data processing, we will primarily process the following categories of your personal data (additional data categories may be specified in the terms and conditions of a specific loyalty program) and on the following legal bases:
| Categories of personal data | Legal basis |
- Customer information (name, surname, legal entity name, representation rights) - Contact information (e-mail address, telephone number, address) - Transaction information (including transaction date and place, transaction number, purchased goods, purchase amount, commercial warranty information, payment information, delivery information, basic information about third parties receiving the goods, associated order numbers). | Terms and conditions of participation in the customer loyalty program, agreement between you and the Company regarding the use of the website and participation in the loyalty program. Your consent (relating to specific aspects of data processing, in precisely defined cases where you have given your consent). Our legitimate interest in promoting the sale of goods. |
- Lotteries, raffles, and promotions.
Purpose/goal of this data processing: In connection with the goods and services we offer, we may occasionally hold promotions, raffles, contests, offers, and lotteries. Participation in these is voluntary and depends on your consent. If you wish to participate in such events, the processing of personal data may also be necessary (e.g., to register for a lottery or raffle, to ensure the conduct of such a lottery).
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will primarily process the following categories of your personal data (additional data categories may be specified in the rules of a particular lottery, raffle or promotion) and on the following legal bases:
| Categories of personal data | Legal basis |
- Personal information (first name, last name, title, representation rights and, in specific cases (e.g., if required by law when awarding a prize), personal identification number) - Contact information (e-mail address, telephone number, address) - Order information (e.g., receipt or order number, order status, delivery information and status, payment status and information) - Associated order numbers, history of purchased goods/services - Registered profile information (including username) - User-generated data and other technical data related to visits to the website | Your consent Rules for lotteries, promotions, raffles or contests. |
- Investigation and prevention of unlawful activities directed against us
Purpose/goal of this data processing: To detect and prevent illegal and unfair actions against the Company (for example, to investigate and prevent hacking or unauthorized editing of the website or disruption of access to the website, as well as in cases of attempted fraud), we may collect and process the data available to us, including by transferring it to law enforcement authorities or information technology security incident prevention institutions.
Types of data processed and legal basis for data processing. Within the scope of this data processing, we will process the following categories of your personal data and on the following legal bases:
| Categories of personal data | Legal basis |
- User-generated data and technical information - Personal information (name, surname, title, representation rights, other information provided) - Contact information (e-mail address, telephone number, address) - Transaction information (including transaction date and location, purchased goods, purchase amount, commercial warranty information, payment information). | Our legitimate interest in preventing misuse of services or disruption of service provision, or investigating and preventing criminal offences against the company. To comply with a legal obligation under applicable law. |
From what sources do we obtain personal data, and how accurate is it?
We obtain personal data from you. We collect information that we receive when you visit and use the website, provide us with data (including data that you provide to us before ordering goods or filling in information fields on the website), as well as data that you provide when communicating with us. We may receive data from service providers who ensure the functioning of the website, including its performance statistics services, anti-attack, security and intrusion protection services.
If the data you have provided to us has changed (e.g., contact information for receiving news), you must inform us immediately by correcting the incorrect or inaccurate data.
Who do we share your personal data with?
- Service providers and partners
In order to fulfill our obligations to you, ensure the functioning of the website, and provide the Company's services, we share your personal data with companies and institutions that provide services to us, such as payment service providers, goods delivery service providers, and service providers related to the maintenance and operation of the website. Similarly, the Company's service providers – IT service providers and accounting outsourcing providers – may, in certain cases be considered as processors of your personal data.
In the course of normal business activities, your data will be transferred to the selected payment service provider, as well as to the selected delivery service provider (Omniva). At the time of placing an order and making a payment, other service providers may be used, which you will see at the relevant stage of the purchase process.
Cookies are processed and received by us and our partners who ensure the functioning of the website, collect and analyze your activity on the website.
If you use any information exchange option or tool on the website, your data may be transferred to the relevant cooperation partner associated with your chosen information exchange or transfer option, as well as to message delivery service providers.
We make reasonable efforts to verify all service providers who process your personal data on our behalf and on our behalf. Service providers are not entitled to use your personal data for any other purpose.
- Law enforcement authorities, state and municipal authorities
In order to fulfill our legal obligations, we may transfer your personal data to law enforcement authorities (e.g., the police) and state and municipal authorities upon their request (e.g., the supervisory authority responsible for personal data protection). We may transfer your personal data to law enforcement authorities (e.g. courts) and state and municipal authorities in order to defend our legitimate interests by preparing, submitting and defending claims, complaints and applications.
- Cookies
Use of cookies
This website, like many others, uses cookies to help improve the user experience and ensure its smooth operation. We invite you to familiarize yourself with the principles of using cookies.
Personal data may be processed during the use of cookies. By using this website, you agree to the use of cookies as described here (unless your browser is set to reject cookies). Please note that if you choose to disable certain necessary cookies, the website will not be able to function properly.
Information about cookies
This website is accessed through a browser such as Chrome, Firefox, Safari, Edge, Opera, or another browser.
Cookies are pieces of information that this browser collects and stores when you use our website. The next time you visit our website, the browser will remember your actions and perform some of them for you, such as selecting the working language or controlling the display of cookie notifications. Cookies enable a website to store a user's individual settings, recognize them, and respond accordingly.
Types of cookies and their purposes
There are two types of cookies: session cookies and persistent cookies. Cookies are also divided into first-party and third-party cookies. The following text explains the above concepts so that you can better understand the nature of cookies and why we use them.
Session cookies allow you to be recognized when you visit a particular website, remembering any changes or choices you make on that website so that they are retained on other pages. These cookies allow you to quickly and conveniently use multiple pages on a single website, avoiding the need to process each page you visit. Session cookies are not permanent - they will expire when you close your web browser or end your session on a particular website.
Persistent cookies are cookies that remain on your computer for a certain period of time after the end of your browsing session, so they let you save your choices or actions on the site and use them the next time you visit a website that uses these cookies.
First-party cookies are cookies maintained by entities that administer the website, in this case us. Third-party cookies are maintained by other domains that do not belong to us. Third-party cookies may be stored on your device (computer, phone, or tablet) when you browse our website.
Cookie categories according to their function
The above-mentioned types of cookies can be divided into the following categories:
- Strictly necessary (short-term, first-party): These cookies are essential for you to browse various websites and use their functionality. They are necessary to ensure the basic functionality of the website, i.e. to place items in the shopping cart, ensure the purchase process and display the specific version of the page. Without these cookies, you will not be able to receive the necessary services and the website will not function properly.
- Performance cookies (long-term, first-party and third-party): These cookies collect information about how visitors use websites, for example, which pages they visit most often. The information collected using cookies is mostly aggregated, so direct identification is almost impossible. The information is used only to improve the functioning of the website. Sometimes these types of cookies are called analytics cookies because they help collect more information, such as how a visitor uses a website and which links they use. The cookie owner can use this to create a profile of your interests and show you relevant ads on other websites. Analytical cookies mostly work by identifying your browser and device.
- Functional cookies (long-term, first-party and third-party): These cookies allow a specific web page to remember your choices and offer you better, more modern features. These cookies are not mandatory, but they allow the website to provide enhanced features and improve the user experience. - Allow websites to store information that you have entered as a web page user (e.g., user ID, language selection, user location, personal data security settings). The purpose of these cookies is to offer all users enhanced, personalized features. Functional cookies are also used to enable certain desired features, such as video playback. These cookies cannot track your browsing activity on other websites.
- Advertising cookies (long-term, first-party and third-party): These cookies are used as a source of advertising that contains information that is important to you and matches your interests. They are also used to limit the number of advertisements you see and as an additional tool for measuring the effectiveness of advertising campaigns. They are usually placed by advertising systems with the permission of the network operator.
List of cookies used on the website
The terms of use (validity) of cookies used on our website are indicated as maximum, and you can delete cookies yourself sooner.
| Cookie name | Type | Service provider | Deadline | Additional information / or is loaded at |
| PHPSESSID | Local | Session | A cookie generated by applications based on the PHP language. This is a generic identifier used to maintain user session variables. It is usually a randomly generated number and its use may be specific to the site, but a good example is maintaining the user's login status between pages. | |
| currency | Local | 1 month | Use this to remember the selected currency. | |
| default | Local | Session | This cookie is used to store default settings and preferences to improve the user experience on the website. It does not track personal information or browsing activity. | |
| language | Local | 1 month | There are many different types of cookies associated with this name, and it is generally advisable to take a closer look at how it is used on a particular website. However, in most cases, it will likely be used to store language preferences, potentially to display content in the stored language. The ICC category listed here is based on this usage. | |
| include_vat | Local | 1 month |
How do we use cookies?
To save personal settings
These cookies allow our site to remember information that affects the appearance or behavior of the website. For example, your preferred language or the region you are in. These cookies can also help you change the text size, font, and other website elements that can be customized. Cookies also help you use the e-shop, ensuring convenient shopping, order placement, and payment for the ordered goods.
For security purposes
We use cookies to authenticate users, prevent fraudulent use of access data, and protect user data from unauthorized access.
For statistical recording, visitor flow measurement and network security
Every time you visit our website, analytical software anonymously stores cookies. They help us find out how many users visit our site repeatedly. This helps us to better understand our visitors' behavior on the website, as well as their preferences and interests. This information is not linked to any other information. For example, we know that several people visit a particular section of the website repeatedly each month. However, we do not know who they are.
The data we record may also be used to protect our network and prevent attacks.
To store registration information
For registered users or repeat buyers, we store login or opt-out information in cookies and help fill in text fields on website forms.
For advertising purposes
We also use cookies to make advertising more appealing to you as a user and to offer advertisers better advertising conditions. Cookies are typically used to select advertisements based on what is relevant to users (retargeting), to improve campaign performance reports, and to prevent users from seeing advertisements they have already seen. We use remarketing data only for visitor segmentation to help ensure relevant advertising content. Segments are created based on some general visitor behavior patterns and the content of the pages they visit.
If we have your consent to process your personal data for marketing purposes, including profiling, we may link these cookies intended for this purpose with other personal data about you and, using automated processing, create individual profiles that are later used for personalized advertising purposes.
How to adjust cookie usage
In most cases, there is no specific way to disable cookies without limiting the full or partial functionality of a website. If you are unsure whether cookies are necessary to fully use the services provided, we recommend that you keep the settings as they are.
You can customize and disable cookies using the tool provided on the website when you first open it.
You can delete cookies in your browser—this option is usually available in your "Browsing History."
Browsers also allow you to block cookies on your computer, for example, by using the "Enable tracking protection" feature. Please note that in this case, the functionality of our website may be limited. For information on how to set cookies in your browser, visit the website of the browser in question.
Transfer of personal data outside the European Union and the European Economic Area (EU/EEA)
We always strive to process your personal data within the European Union and the European Economic Area (EU/EEA).
In certain cases, our contracted processors may be located outside the EU/EEA, but in such cases we always ensure that the processors are reliable and that the requirements of the General Data Protection Regulation regarding the preconditions and safeguards for such data transfers are met (e.g., by concluding standard data protection clauses).
How long is your personal data stored?
All personal data obtained from you is stored for as long as you use our services (including delivery of goods, ensuring compliance with obligations regarding goods), or until you withdraw your consent, if your personal data is processed on that basis. We usually store additional information related to orders for 3 (three) years. A longer storage period for personal data is permissible in order to comply with legal requirements for the minimum retention period for documents or information (e.g., accounting documents for up to 5 (five) years) or to protect our legitimate interests (e.g., during the limitation period for claims).
Once this period has expired, we will securely delete your personal data or make it inaccessible (archiving) or unidentifiable so that it can no longer be linked to you.
We reserve the right to delete or irreversibly anonymize your data sooner if the legal basis for its use has ceased to exist or it is no longer necessary for the provision of the service.
You are responsible for storing and deleting data stored on your end device (use the relevant settings in your internet browser to delete cache and cookies).
How do we protect your personal data?
We ensure, constantly review and improve security measures to protect your personal data from unauthorized access, accidental loss, disclosure or destruction. To do this, we use modern technology, technical and organizational measures, including firewalls, updated software, and data encryption.
What are your rights?
Data subjects have general rights under the General Data Protection Regulation and other applicable laws, including:
- Access to personal data
You have the right to request confirmation from us as to whether we are processing personal data relating to you and, in such cases, to request access to that personal data or to provide information about the personal data if direct access is not provided.
- Correction of personal data
If you believe that information about you is incorrect or incomplete, you have the right to ask us to correct or supplement it.
- Withdrawal of consent
To the extent that we process your personal data based on your consent, you have the right to withdraw your consent to the processing of your personal data at any time. The withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal, as well as in cases where data processing is carried out on another legal basis.
- Objection to data processing for the purpose of delivering targeted information
You have the right to object at any time to the processing of your personal data for the purposes of direct marketing and delivering targeted information.
- Objection to processing based on legitimate interests
You have the right to object to the processing of personal data that we process based on our legitimate interests, but we will continue to process your data even if you object to it if we have legitimate reasons to continue processing your personal data. To exercise the above rights, please submit a written request to us.
- Deletion
Under certain circumstances, you have the right to request that we erase your personal data, but this does not apply to cases where we are required by law to retain the data. To exercise the above rights, please submit a written request to us.
- Restriction of processing
Under certain circumstances, you have the right to restrict the processing of your personal data. Please note that if you request that the processing of your data be restricted, this may affect your ability to receive our services and purchase goods. To exercise the above rights, please submit a written request to us.
- Data portability
You have the right to receive or transfer your personal data to another data controller. This right only applies to data that you have provided to us based on your consent or a contract, and where the processing is carried out by automated means. To exercise the above rights, please submit a written request to us.
What law regulates the operation of the website?
The operation of the website, as well as all relations between you and the Company, are governed by the laws of the Republic of Latvia and the applicable laws of the European Union.
Can there be changes in data processing?
If the Company introduces changes to the processing of personal data, these will be announced by making amendments to this privacy policy. The Company may make changes to the privacy policy by publishing the current version on the website.
Who can I contact if I have any questions?
If you have any questions, comments or requests regarding the privacy policy or the processing of your personal data, please contact the Company.
If you are not satisfied with the response you receive, you have the right to lodge a complaint with the supervisory authority - the Data State Inspectorate (www.dvi.gov.lv).
- Controller's contact details
To contact us, you can send an email to info@kowool.com or write to us at: SIA WWT Baltic, Lapu iela 8, Jelgava, LV-3001, tel. +371 29465940.
